WSI has recently built a new search engine optimized website for a Fuddruckers franchise with 12 restaurants in New Mexico and Texas. Fuddruckers, makers of the “World Best Hamburgers”, uses fresh 100% USDA All-American, premium-cut beef placed atop of fresh, sesame-topped scratch-baked bun. Customers can perfect their burgers at market-fresh produce bar. Fuddruckers also caters any size of groups, sport teams, company picnics, staff meetings, and family parties.
As with all SEO projects, WSI’s first step is a key word research to understand what keywords people use and what keywords the website should be optimized for.
For the hamburger restaurants WSI’s research identified general keywords such as “hamburger restaurant ” or the “best hamburger in town ”
For the catering business we focused on two locations with “catering Albuquerque ” and “catering Lubbock ”.
Off-page search engine optimization for fuddsburger.com will involve creating content with relevant links on various third-party websites to improve their page rank. This activity sends direct as well as indirect traffic to the site. Blogs at Blogger , WordPress , and Tumblr as well as local directory listings will be the major focus of this campaign.
